The Beckhams Help W Magazine Sell An Extra 80,000 Copies

Popular magazines such as Elle and Harper's Bazaar sales were flat last year, while Vogue was also down, but W got a massive boost from its August cover of David and Victoria Beckham, which, at more than 80,000 copies, was the best-selling in its history, securing a 13 percent rise in newsstand.

Brand Beckham is still as strong as ever.

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